A spark for your business.
Local web and tech help for the businesses that keep small-town Michigan running.
Hi, I'm Chris.
I've spent the last six years building websites, custom tools, and behind-the-scenes tech for small businesses — the kind of work that helps a shop owner stop dreading their inventory spreadsheet, or lets a service business take bookings without playing phone tag all day.
Most of that time has been spent on the same kinds of problems I help with now: websites that bring in customers, automations that handle the repetitive stuff, and getting the right tools in the right hands. I've worked with startups, established shops, and everything in between, and I've seen what actually moves the needle for a small business — and what's just expensive distraction.
Kindling Digital is my way of bringing that work closer to home. I live and work right here in small-town Michigan, and I started this because too many local businesses are stuck choosing between cookie-cutter templates that don't fit them and big-city agencies that charge like it's New York.
Neither option is right for the businesses around here. So I built a third one.
The things I do best.
Websites that work for you
Fast, professional sites that don't just sit there. They bring in customers, capture leads, take bookings, and answer questions automatically.
Custom tools & integrations
Booking systems, client portals, inventory tracking, internal dashboards — if there's a part of your business eating up too much time, there's probably a tool that can handle it.
Automating the busywork
Automated emails and reminders, follow-ups that happen on their own, and behind-the-scenes processes that handle the repetitive stuff so you don't have to.
Explaining things clearly
I talk about your business and what the tech actually does for you — no jargon, no condescension. You'll always understand what we're building and why it matters.
How we'll work together.
We talk about your business
First thing we do is sit down — coffee shop, your place, phone call, whatever works. I want to hear what you're trying to accomplish before I start suggesting anything.
I tell you what makes sense
Based on what you need and your budget, I'll be straight with you about what's actually worth doing — and what isn't. No upsells, no kitchen sink. Just what fits.
I handle the work
I'll build what needs building, set things up, and take care of all the technical details. You approve the direction, I take care of making it happen.
I stick around
Good tech isn't a one-time thing. I'll keep working with you to make improvements, fix things when they break, and add new pieces as your business grows.
Local businesses should have the same access to good tech as the big guys — without needing a huge budget or a tech team to run it.
Good websites and smart tools shouldn't be complicated or out of reach. I'm here to make them accessible, effective, and actually worth the investment — for the businesses that make this place what it is.
Let's Talk